Burjeel, Medeor, and LLH hospitals have been leading campaigns throughout October to raise breast cancer awareness and identify undiagnosed cases. As part of the ‘Power of Pink’ campaign, these hospitals aim to offer complimentary screenings by taking a dedicated breast cancer screening van to malls and community centers across Abu Dhabi and Al Ain.
The hospitals have partnered with several corporates, government entities and private companies for awareness and screening activities. The initiative, organized by Burjeel, Medeor, and LLH brand hospitals in Abu Dhabi, Al Ain, Dubai, and Sharjah, has seen active participation from the public.
World Breast Cancer Awareness Month is dedicated to stressing the importance of regular screening, supporting people diagnosed with breast cancer and educating people about breast cancer risk factors. Breast cancer is one of the most common cancers in the UAE. While breast cancer can occur at any age, it is most common in women above the age of 40 years. Some risk factors for this disease include age, genetic mutations, family history of breast and ovarian cancer, being overweight or obese, and an unhealthy lifestyle. The World Health Organization stresses the importance of early detection as treatment can be highly effective when detected early. Diagnostic tests like mammograms, breast MRI, breast ultrasound, biopsy, and clinical examinations are used to detect breast cancer.